Why do brands have different names in different countries?
That’s because companies around the world often reposition their products to appeal to different markets, avoid conflicts and even prevent awkward language mix-ups.
What is Walls called in different countries?
Around the world
| Algida | Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Cyprus, Greece, North Macedonia, Estonia, Hungary, Italy, Kosovo, Latvia, Lithuania, Malta, Poland, Romania, Russia, Serbia, Slovakia, Slovenia, Turkey and United Arab Emirates |
|---|---|
| HB | Ireland |
| Helados La Fuente | Colombia |
Why multinational companies use different brand names for the same product sold in various countries?
Companies sell multiple product lines under their various brand names, seeking to distinguish them from each other for better usability for consumers.
Do companies have different names in different countries?
Companies in America often go by different names abroad. If you’re looking for a Burger King in Australia for example, you’re out of luck. Sometimes it’s due to franchising, sometimes because the meaning of the word is different elsewhere. Sometimes the change makes sense, sometimes it’s so small it seems pointless.
Who owns HB ice cream?
Unilever group
The company is today owned by the multinational Unilever group. First produced in 1926 to use up surplus milk, HB produced its first sliceable one-pint ice-cream brick in 1933, before the Hughes family sold the company to US multinational WR Grace. Mr Hughes later became managing director of Hughes Dairy in 1969.
What country is Unilever from?
United Kingdom
Unilever/Place founded
Unilever has had two bases, in Rotterdam, the Netherlands, and London, since it was formed in 1930 by the merger of Unie, a Dutch margarine maker, and Lever Brothers, a British soap company.
Why do companies own different brands?
Differentiating brands: TO CATER FOR A DIFFERENT AUDIENCE. TO AVOID CONFUSION or LEGAL ISSUES. TO BE DIFFERENT AND TRY TO POSITION A PRODUCT ON A DIFFERENT LEVEL.
Can I have the same name as another business in a different country?
Yes, someone else can get a trademark for your brand name in another country. Reason being that trademarks are teriitorial in nature which means that you have to get them registered in every country seperately.
Why do products have different names?
Usually, the multinational offers to buy the local brand just to use the name on their own product. When the deal fails, another name has to be created.
What is Walls ice cream called in Ireland?
In Northern Ireland, both HB and Wall’s ice-cream (the UK variant of the Heartbrand) are available, and in recent years have been promoted together as HB Wall’s.
Is Siucra made in Ireland?
Lyons Tea, HB Ice-cream and Siucra sugar are synonymous with being Irish, but you may be surprised to hear that they are not produced in this country. Although research has shown that 85\% of consumers like buying Irish-made food, this survey shows many have difficulty doing so.
Is Unilever Chinese owned?
Unilever PLC is a British multinational consumer goods company headquartered in London, England.
Why do we have so many different languages?
For example, people speaking different languages might meet to trade, or were forced to leave home and move closer to another group because of war. Over long periods of time, then, both things—isolation and a little mixing—helped create so many languages. Languages are related, just like family members are.
Why do languages have their own names?
Without one global language, speakers of a given language are going to have their own word for a certain part of the world. These names are just words, and like any other words, they’ve got histories and baggage and are subject to the vagaries of linguistic evolution and even sometimes the mean-spiritedness of the people who use them.
Why do some countries have more than one name?
In some cases, a country can have more than one name if there is more than one national language or if there are multiple major groups with differing languages. For example, a country like Belgium has three names since it has three major languages namely Dutch, German, and French.
What is the difference between the southern and northern Chinese languages?
The Southern languages have more monosyllabic words and word elements than the Northern ones. The Sinitic languages distinguish nouns and verbs with some overlapping, as do Sino-Tibetan languages in general.