What is considered above the fold on a website?
Above the fold is the upper half of the front page of a newspaper or tabloid where an important news story or photograph is often located. Above the fold is sometimes used in web development to refer the portions of a webpage that are visible without further scrolling or clicking.
What does above the fold mean in design?
Above the fold, as it applies to Web design, is the portion of a Web page that is visible in a browser window when the page first loads. The portion of the page that requires scrolling in order to see content is called “below the fold.”
What should be above the fold?
‘Above the fold’ refers to the section of your site that first greets users when they land on a page. The content above the fold is the header, text, imagery, or video that’s visible before users have to scroll. Ideally, it should convey what an organization does and its associated benefits.
What does above the fold mean in business?
Above-the-Fold is a term that refers to the top portion of a web page that is visible without scrolling. This concept originates from the newspaper industry, where the term refers to all of the content that’s visible in the top section of a folded newspaper.
What is above and below the fold?
A holdover from newspaper publishing, the term ‘below the fold’ was coined when there was an actual physical fold in the middle of the page. ‘Above the fold’ was anything on the top half and ‘below the fold’ was anything underneath. In the 1990s as publishing moved onto the web, the term ‘below the fold’ remained.
Does above the fold matter?
The simple answer is yes, but not for the same reasons it once was. When it comes to the design of your website, you do need to place extra attention above the fold, but only in the sense that the top of your page should clearly explain your value proposition and also entice users to continue scrolling.
What is above the fold in SEO?
What is above-the-fold SEO? “Above the fold” basically means how Google (and users) see your content when your page loads and without having to scroll. The “fold” refers to the invisible line dividing the content you see before scrolling, and the content you see after you start scrolling down the page.
What is above the fold size?
approximately 600 pixels
Today, the “fold” in “above the fold” no longer refers to the actual fold in a newspaper. Instead, when you see publications talking about the “fold” in online media, they are now referring to the bottom of a browser window, which is usually approximately 600 pixels from the top of the page.
Why is above the fold important?
Content layout and placement is important because content that appears above the fold is what is first visible when a user loads the page. When it comes to advertising, placing ads above the fold improves their visibility and generates more ad revenue than ads that are placed in less visible locations.
Does above the fold affect SEO?
Quick answer: yes. Long answer: there is not much information out there on how pushing your main content above the fold directly impacts SEO in 2019. Anecdotal research shows that the highest ranking sites also tend to show content above the fold – which can be a critical signal.
What is the above the fold ATF size to be considered?
A Viewable Impression is a term that is still being defined, but is generally accepted to mean an ad which appears more than 50\% on-screen for at least one second. As many users will leave a page without interacting at all, ads which are Above The Fold are the only ones which are guaranteed to be Viewed Impressions.
What is above the fold and below the fold of website?
Below the Fold (or “Under the Fold”) and Above the Fold is elements on a website. As advertising banners, ads or links, they are often part of above the fold or below the fold on a web page. The decisive factor for the definition is the immediate visibility of the area.
What is above the fold on a website?
When we say, “above the fold” we mean the part of a webpage that’s visible without having to scroll. Your website banner, header and navigation are the key ingredients making up what’s above the fold. The saying originated in the newspaper industry, with “above the fold” meaning the upper half of a front page of a newspaper.
What is the fold in a newspaper called?
Today, the fold no longer refers to an actual fold in a newspaper, but the bottom of a browser window or approximately 600 pixels from the top of the page. Why is above the fold important?
What are the challenges of above the fold web design?
The increasing usage of mobile devices for web browsing further complicates the concept of optimizing web design for above the fold. Mobile devices offer a large variety of screen sizes. In addition, users on phones generally browse in portrait mode rather than in landscape mode, turning the traditional page design sideways.
What does the above the fold design of HubSpot mean?
1. HubSpot HubSpot is all about growth, and that’s exactly what its above the fold design shows. The image suggests learning (notebook) and advanced technology (space helmet). The headline is a play on the common phrase “all systems go”, suggesting that the reader will be forging ahead with growth.